Content Marketing with AI: Publishing and SEO Workflows

Creating high-quality, search-optimized content consistently can be overwhelming for solo creators and marketing teams. Artificial intelligence has transformed how we plan, write, and optimize articles, making it possible to scale production without sacrificing quality. This course teaches you how to integrate AI into your daily content marketing workflow. You will learn how to move from a blank page to a published, SEO-friendly piece by leveraging AI for research, drafting, and optimization, while ensuring the final output retains your unique human voice and brand guidelines. What you'll learn: * Understand the fundamental concepts of AI language models and how they process prompts. * Apply modern prompt engineering techniques to generate accurate, on-brand content drafts. * Build an efficient workflow for keyword research and SEO optimization using AI assistance. * Practice refining AI-generated text to maintain a natural, engaging tone and adhere to editorial standards. * Design scalable content systems that help you plan and publish articles consistently. The curriculum begins with essential AI terminology and the basics of how language models function. From there, you will progress through structured, written exercises covering prompt creation, SEO strategies, and comprehensive editing workflows. This foundational course is designed entirely for beginners, requiring no prior experience with AI tools or advanced marketing strategies. Start building your AI-powered content engine today and transform how you write for the web.