Strategic Planning with ChatGPT: Applying Business Frameworks

Developing business and marketing strategies can feel overwhelming when you do not know where to start. By pairing the analytical power of ChatGPT with established business frameworks, you can accelerate your planning and generate high-quality strategic insights. This text-only course guides you through the foundations of strategic thinking and teaches you how to use generative AI as an interactive strategy partner. You will transition from staring at a blank page to structuring structured, data-informed business plans. What you'll learn: - Understand the fundamentals of key business frameworks including SWOT, PEST, and the Lean Canvas. - Formulate effective prompts to guide ChatGPT in performing structured market and competitor analyses. - Apply persona-prompting techniques to simulate customer feedback and refine your value proposition. - Analyze business problems systematically by combining AI-generated insights with human judgment. - Create actionable marketing and business strategies through iterative, step-by-step AI conversations. You will begin by mastering core strategic concepts before moving into practical, text-based exercises that demonstrate how to prompt ChatGPT for real-world scenarios. The material progresses from basic framework definitions to comprehensive strategic planning workflows. This course is designed for aspiring entrepreneurs, business analysts, and professionals new to strategic planning. No prior experience with business frameworks or advanced AI prompting is required. Start reading today to transform the way you plan and execute your business ideas with the help of AI.